This was a project of a for a "mono product" brand.
From rough sketches and random ideias, our team prepared various options for the Chelsea Boot that had to feature a "marbled" outsole, with a mix of two colours of rubber.
The designer also wanted a ribbon tape in the back that worked also as a pull tab.
The packaging, due to the fact of being sold exclusively online, had to be resistant, luxurious and cause a great unboxing exprience. The piece de resitance was the branded dust bag.
The still life photography and product photos for the webshop were also provided by us.
Available at www.gravesendfootwear.co.uk